What is Matterport? An Introduction to 3D Tours

Step into the future of immersive experiences with Matterport's groundbreaking 3D tour technology.

Introduction: What is Matterport? An Introduction to 3D Tours

Stop me if you’ve heard this one before: You’ve spent time and money on professional photos of your property or business, but they just don’t capture the space the way you’d hoped. Potential buyers, clients, or guests still ask the same questions—"What does the layout actually feel like?" or "Can I see more angles?"

That’s where Matterport 3D tours come in. Instead of static images, they create an interactive, immersive experience, allowing people to explore a space as if they were really there.

But here’s the best part: You don’t need to buy expensive cameras or learn complex software. We provide professional Matterport 3D tour services, so you can effortlessly showcase your property or business.

In this guide, you’ll learn:
✅ What Matterport is and how it works
✅ Why 3D tours are better than traditional photos
✅ How industries like real estate, retail, and hospitality use them
✅ How you can get a high-quality 3D tour without doing any of the work

By the end, you’ll see why Matterport tours are a game-changer—and how easy it is to get one for your space.

What is Matterport?

Matterport is a cutting-edge 3D imaging technology that transforms real-world spaces into fully interactive, immersive virtual tours. Instead of relying on flat photos or standard videos, Matterport creates a digital twin of your space—allowing viewers to explore it as if they were walking through in person.

Think of it like Google Street View, but for indoor spaces. Users can navigate through rooms, zoom in on details, and get a true sense of layout and scale—all from their phone, tablet, or computer.

How Does Matterport Work?

Matterport uses advanced 3D scanning cameras and AI-powered software to capture every angle of a space. The process includes:

1️⃣ Scanning the Space – A professional 3D tour provider (like us!) visits your location and captures high-resolution scans using a Matterport-compatible camera.
2️⃣ Processing the Data – The scans are uploaded to Matterport’s AI platform, where they are stitched together to create a seamless, interactive model.
3️⃣ Creating the Virtual Tour – The final 3D tour is hosted online and can be shared via a link, embedded on websites, or even integrated with Google Street View.

Unlike DIY 360-degree photos, Matterport tours offer unmatched realism, depth, and engagement, making them perfect for showcasing properties, venues, and businesses.

How Do Matterport 3D Tours Work?

Now that you know what Matterport is, let’s break down how a Matterport 3D tour is created—and why hiring a professional service (like us!) makes the process seamless.

Step 1: We Scan Your Space

The first step in creating a Matterport 3D tour is capturing your space using a specialised 3D camera. Our team arrives at your location and methodically scans each area, ensuring every detail is recorded.

👉 No extra effort is needed from you - we handle everything!

Step 2: The Scans Are Processed into a Digital Twin

Once scanning is complete, the data is uploaded to Matterport’s AI-powered platform, where it’s stitched together to create a perfectly rendered 3D model. This isn’t just a simple 360-degree image - it’s an interactive, fully immersive experience.

👉 Every inch of your space is transformed into a virtual environment that visitors can explore in detail.

Step 3: Your 3D Tour Is Ready to Share

Once processing is complete, your Matterport 3D tour is hosted online and can be shared via:
✅ A direct link (perfect for sending to clients, guests, or buyers)
✅ Embedding on your website
✅ Google Street View integration (great for businesses looking to boost visibility)
✅ Social media & email marketing

👉 Your audience can explore your space anytime, anywhere - without needing to visit in person.

Why Matterport 3D Tours Are Better Than Photos or Videos

📷 Photos are flat – They don’t give viewers a sense of depth or layout.
🎥 Videos are limiting – They only show what the camera operator chooses.
🕹️ Matterport is interactive – Viewers can move through the space however they want.

The result? More engagement, more interest, and more conversions.

Who Can Benefit from a Matterport 3D Tour?

Matterport 3D tours aren’t just for real estate - they’re a powerful tool for any business or industry that wants to showcase a space in the most engaging way possible. Here’s who benefits the most:

🏡 Real Estate Agents & Property Managers

Why it works:
✔ Attract more buyers by offering immersive virtual walkthroughs.
✔ Sell properties faster by allowing remote buyers to explore without visiting in person.
✔ Reduce unnecessary viewings - serious buyers can qualify themselves before booking a visit.

💡 Fact: Homes with 3D tours receive more online engagement and sell faster than those without!

🏨 Hotels, Resorts & Holiday Rentals

Why it works:
✔ Guests can explore rooms, amenities, and surroundings before booking.
✔ Builds trust - people feel more confident booking when they know exactly what to expect.
✔ Stand out from competitors who rely on standard photos.

💡 Example: Imagine a guest choosing between two hotels - one with flat photos and one with a 3D tour. Which one do you think they’ll trust more?

🏢 Businesses & Showrooms

Why it works:
✔ Perfect for retail stores, car dealerships, event venues, and offices.
✔ Customers can browse your space from anywhere before visiting.
✔ Great for interior designers, furniture stores, and architects showcasing layouts and designs.

💡 Example: A furniture store with a 3D tour allows customers to “walk through” their showroom before even stepping inside!

🏗️ Construction & Architecture

Why it works:
✔ Perfect for site documentation, planning, and progress tracking.
✔ Architects, contractors, and engineers can collaborate remotely.
✔ Saves time by reducing the need for multiple on-site visits.

💡 Example: Architects can use Matterport to show clients a space in detail without needing to be on-site.

No matter your industry, a Matterport 3D tour enhances engagement, builds trust, and attracts more customers. And the best part? We handle everything for you - so you don’t have to lift a finger.

Why Hire a Professional 3D Tour Service?

You might be wondering: “Can I create a Matterport 3D tour myself?” The short answer? Technically, yes. But should you? Probably not.

Here’s why hiring a professional 3D tour service (like us!) is the smarter, easier, and more cost-effective choice.

1️⃣ No Expensive Equipment Needed

To create a high-quality Matterport 3D tour, you’d need:
✔ A Matterport-compatible 3D camera (which can cost thousands)
✔ A Matterport subscription plan
✔ A powerful computer and software for processing

With our service, you don’t need to invest in any of this - we handle the entire process for you.

2️⃣ Professional Quality & Accuracy

Sure, you could try using a smartphone or an entry-level 360° camera, but the results won’t match a professionally captured Matterport tour. We ensure:
✔ Flawless, high-resolution 3D scans
✔ Proper lighting & angles for the best viewing experience
✔ Smooth, seamless navigation without glitches or distortions

💡 Think of it like photography - anyone can take a picture, but a professional makes it look incredible.

3️⃣ Saves You Time & Effort

Creating a Matterport tour yourself means spending hours learning the software, setting up scans, and processing the final tour. With a professional service:
✔ We scan your space quickly and efficiently
✔ We process and optimize the 3D tour for you
✔ You get a ready-to-use, shareable link without any hassle

Your time is valuable - let us do the work for you.

4️⃣ Expert Customisation & Branding

Unlike DIY options, we can:
✔ Add custom labels & info points inside the tour
✔ Embed branding & logos for a professional touch
✔ Integrate with Google Street View & websites

This ensures your 3D tour is not just functional - but also a powerful marketing tool.

5️⃣ More Affordable Than You Think

Some people assume hiring a Matterport service is expensive, but in reality:
✔ You save money by not buying equipment & software
✔ You get a high-quality 3D tour without wasting time
✔ The return on investment is huge, especially for businesses looking to attract more customers or sell properties faster

It’s a small investment with a big impact on engagement, sales, and customer trust.

Get a Free Quote Today!

Want to know exactly how much it would cost for your property or business? Contact us for a free quote - no obligations, just expert advice on how a 3D tour can benefit you.